— IPS can support publishers in developing effective retail marketing campaigns, using our knowledge of category trends, retail channel performance and competitor activities.
You could benefit from our expertise in the following areas:
- Preparing marketing campaigns
- Producing point of sale material
- Opportunities to leverage off Australian Community Media’s wider business including print, online and radio
- Liaising with retail chains to secure promotional positions
- Sourcing premium offers
- Organising competitions, retailer incentives, sampling and bonus offers
- Working in association with trade shows, expos and special events
- New product launches
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